Response to Last Bride Standing Is Outstanding

We were all very excited to see what the outcome would be yesterday evening when Last Bride Standing took to the airwaves across Ontario on SunTV. This first series, intended to be the flagship of a new brand of reality programming, was to be the weather vein on how to take this program to markets around the world.

Here's what happened:

• A lovely launch party was held at Le Jardin hosted by Carlo Parentela the show creator and the host of the program. Dinner was incredible and the crowd loved the show.
• We all head from our families. Everyone was quite impressed. Some guys groaned...excellent.
• Then on Monday morning the emails and calls began. Friends, sponsors, broadcasters, and various media inquiring and congratulating.

So far....so good.....Shouldn't expect much, rite? Wrong. Before we knew it we were in the midst of a house on fire! The show seems to be taking off.

• By lunch time plans to put up billboards on the Gardiner Expressway and 400 Highway in the big city had been arranged.
• A promotion for the show will now run on SUN-TV regularly to promote the show and a contest to win $20,000 toward your wedding. Way cool.
• A new commercial for the show was cut to run on SUN-TV and to promote the contest.
• The ratings arrived for the show and although (unlike some yentas in our midst - LOL!) I will not reveal exact numbers I can tell you we were all very pleased with how many people tuned in.
• Within minutes of getting ratings news, we also found out the website did over 13,000 visits last evening alone.

It is unbelievable the momentum a good idea can gain. In our daily planning meeting today I will report that someone to remain nameless (Carlo) announced that we are headed to Vegas with the the show. A major casino has expressed interest in hosting the contest and show there as well.

I have to admit, I was skeptical almost up until the week of shooting. Carlo and Howard would constantly say, "...relax, this is a show....a good show.....". Maybe I worry too much.

Way to go, Carlo, Howard, Andrew, Angela, Rob, Tarik....and on and on and on. Way to go.

Mike Wixson

Flounder...I mean Founder.

RedFish Studios