Have you ever been in a situation where someone was justifying their actions by saying these simple words: "It's not personal. It's just business."? This is something I am sure any of us can say we have at least overheard. You ever think about this statement? It basically means: "I could not give a crap about you personally and you might as well just hand me your money or I have no need for you".
When someone says something like this to me I almost instantly disregard doing business with them. I do not want the business of someone who disregards that I run a business that affects the lives of many people... PERSONALLY. If you say that it's only business you are likely justifying an underhanded or greed-infused bit of business that you have embarked upon.
Sure, a business needs to run like one, but let me tell you there are a lot of businesses out there and a lot of clients. I choose to find the partners out there who will first focus on the project, the quality of service or the general outcome of our work together before having to justify their actions by believing that it's "only business" in their own minds.
The other truth about this statement is that you will usually hear it immediately after you have discovered that someone has taken advantage of you. It is usually a dishonorable aftershock.
Use your business mind, but remember you are a PERSON. You deal with PEOPLE. They have PERSONS they are responsible for feeding and clothing..etc... If you are justifying your means with the good ol' "It's just business" line, you need to re-evaluate your approach to life, not just business.
Watch out for these people: Their M.O. is take advantage of you and your business. Your only defense will be to not do business with them. They will shut you down without caring.
Have a great day.
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